On the afternoon of April 28, 2025, the Digital Media Art (Sino-Korean Cooperation) program of the International Institute of Creative Design held a session of its Industry Experts in the Classroom lecture series in Room J809 of the Co-Op Comprehensive Building in Changning District. Professor Yu Feng had the pleasure of inviting Qin Zixuan, founder of Shanghai Fangheshiyi Digital Technology Co., Ltd., who delivered an insightful presentation titled The Future Development and Opportunities of AIGC in the Design Industry.
Shanghai Fangheshiyi Digital Technology Co., Ltd. specializes in AIGC-driven design solutions and has served a distinguished client portfolio including the Shanghai Changning District Human Resources and Social Security Bureau, Bausch & Lomb, KFC, Bluemoon, China Minsheng Bank, China Telecom, and NETA Auto, with a cumulative total of 100,000 projects completed. Through frontline case studies, Qin Zixuan provided students with practical insights into AIGC implementation workflows and explored how AI technology can empower creative design.
In her concluding remarks, Qin Zixuan summarized: The emergence of AI will reduce the number of execution-oriented design roles (such as illustrators and concept artists), while increasing demand for creativity-focused design positions. This shift will simultaneously raise the requirements for designers' aesthetic discernment and cultural literacy.
During the Q&A session, students engaged in in-depth discussions with Qin Zixuan regarding the distinctive stylistic features of their own AIGC projects. She offered professional advice tailored to their creative processes.
