On 20 February, the Expert Technical Committee Seminar of the “Shanghai Engineering Technology Research Centre for Creative Product Design,” supported by the Shanghai Science and Technology Commission, was successfully held at the Industry-Education Integration Building of Changning Campus. Professor Shi Jianyong, a senior university leader, attended the meeting. This seminar, gathering numerous senior experts from relevant industries, focused on creative design in the context of the AIGC era, exploring future developments in the field of creative design.
Professor Gu Yi, director of the Engineering Technology Research Centre, presented a detailed introduction of the Shanghai Engineering Technology Research Centre for Creative Product Design, elaborating on the project’s development history, current achievements, and future plans. Participants discussed the key objectives for 2025, setting clear directions and targets for the coming year.
During the seminar, experts provided constructive suggestions from various perspectives such as topic selection and resource allocation, aiming to enhance the forward-looking and feasibility of scientific research projects. Concerning technological innovation and cooperative exchange, emphasis was placed on strengthening industry-university-research collaboration, promoting technological sharing and integrated innovation. In terms of talent cultivation and team-building efforts, recommendations were made to focus on cultivating interdisciplinary talents and building diverse innovation teams. Regarding the market promotion and application of research outcomes, experts highlighted the importance of closely aligning with market demands to accelerate the practical transformation of scientific research achievements.
In his concluding remarks, Professor Shi Jianyong emphasised that in the AIGC era, the creative design field must maintain a high strategic positioning, closely follow cutting-edge developments and grasp industry trends. He stressed the importance of adopting a broad perspective, actively absorbing domestic and international advanced concepts and technologies, strengthening collaborative relationships among various parties, effectively integrating resources, and centring innovation to produce highly valuable and forward-looking research outcomes.
The successful holding of this seminar not only provided clear strategic guidance for the future development of the Shanghai Engineering Technology Research Centre for Creative Product Design but also laid a strong foundation for collaborative advancements in research, talent cultivation, and market development within the creative design field against the backdrop of the AIGC era.
